Creating Brand Ambassadors
Wealth Partners creates an internal program to help their employees learn how to live out out their brand.
The world of branding and marketing can seem complex and scary to many — especially employees who are asked to represent their company well on a daily basis. While working at Untitled Creative Studio, we knew that in order for employees to live out the Wealth Partner brand centered on guiding and empowering, we would need to make sure they felt the same way. Through an online communications guide and a powerful workshop titled, “A Guide for Guides that Guide,“ not only did we create knowlegeable and confident brand ambassadors, we also helped Wealth Partners with recruitment, giving them the resources they needed to attract the right talent for their company.