Giving Art to Kids
Milwaukee Art Museum’s educational program, “Art Generation,” teaches kids about art and its value.
Teaching the next generation of art lovers requires knowledge, expertise, and experience — so who better than the Milwaukee Art Museum to take on the challenge. While working at Milwaukee-based ad agency, Jigsaw, we were asked to help the museum brand and market their new program called, “Art Generation.” The program provide fun and hands-on experiences for kids, helping teach them the value art can bring to their life. Through museum centered work spaces, gallery exhibits, and a mobile unit called, “Color Wheels,” the museum has helped hundreds of thousands of kids fall in love with art.